Beyoncé Hair Care Line: Everything We Know About Cécred

Of course, this isn’t Bey’s first magnificence rodeo—in November 2023 she launched her perfume Cé Noir (and, in years previous, had a number of different perfumes). Ahead, this is every thing to find out about Beyoncé’s hair care line.

What is Beyoncé’s hair care line referred to as?

On February 6, 2024, Beyoncé formally introduced her hair care model identify: Cécred (pronounced like “sacred”). A teaser submit on Instagram confirmed footage of a hair salon that seems to be mother Tina Knowles’s former house in Houston, Headliners, whereas reducing to completely different girls washing and styling their hair. Beyoncé seems in a blink-and-you’ll-miss-it second towards the tip.

In a second teaser Beyoncé responds to hypothesis by confirming that the “rumors are true.” She shares in a voiceover, “Obviously, I grew up in my mom’s hair salon,” earlier than reducing to fan movies and feedback.

When will Cécred be accessible?

Beyoncé’s hair care line is offered to buy now on cecred.com. On April 6, 2025, the model will develop to Ulta shops nationwide and on-line. It’s the most important unique hair launch in Ulta historical past.