Bryson DeChambeau’s U.S. Open win continues to be probably the most talked-about golf information story regardless of LIV Golf Nashville and the PGA Tour’s closing Signature Event this week.
In the 24 hours after DeChambeau’s win, Google searches about him went up by 250 p.c, and he gained over 150,000 new followers throughout all his social media platforms.
The Bryson DeChambeau impact is in full drive, however the skilled golfer is taking it in stride.
“I’ve obtained to say I’m humbled by all of it,” DeChambeau stated forward of the LIV Nashville occasion. “I by no means would have thought that from a yr and a half in the past, issues could be the place they’re at proper now. Gosh, I’m making an attempt to carry it in proper now. The help has been overwhelming. It’s with full thanks and gratitude.”
His YouTube channel now has 750k subscribers. Two days in the past, DeChambeau posted highlights from his historic win, which have already amassed 614,000 views, 26,000 likes, and three,515 feedback.
On Twitter, he has 410,240 followers. In the previous couple of days, he posted pictures with Grant Horvat and San Francisco 49ers tight finish George Kittle with the trophy. Kittle even obtained to drink out of the trophy with DeChambeau.
His Instagram has additionally grown since his victory. It is the social channel that has probably the most followers at 1.4 million.
He additionally posted a reel of his favourite pictures on there lower than 24 hours after it went stay, and it already has 1.5 million views, 117,434 likes, and 1,100 feedback.
The video of him hitting that unbelievable bunker shot to a few toes, which he dubbed “one of the best second of my life,” has 4 million views, 285,330 likes, and virtually 3,000 feedback.
He is taking on golf by a distinct lens, and the followers seem to love it.
“It was a threat a yr and a half in the past, however I knew it was a method for me to get my voice on the market and encourage a youthful era,” he stated.
DeChambeau noticed what huge YouTube star Mr. Beast did along with his channel and added his personal spin. Mr. Beast now has over 200 million followers as an entertainer who does every kind of issues on YouTube.
“I stated, why can’t an athlete do one thing like that? Why is that not doable? He’s inspiring hundreds of thousands of individuals,” DeChambeau stated.
“It was in 2021 that we produced our first video. It was a week-on-tour video, and it obtained 1,000,000 views. We went on the market filming after which pumping it on YouTube. No paid advertisements, no media spins or something like that. It simply occurred. Everybody beloved it.”
After that first video, DeChambeau noticed the potential and the way a lot it may change golf. His purpose is to develop the sport, and he discovered his method.
“How do I do it on a regular basis and create nice content material that folks wish to see so individuals cannot solely be entertained however see who I really am,” DeChambeau stated.
“What’s good is once I’m enjoying these challenges, it retains me in that inventive mindset. It retains me centered on enjoying golf. Even although I’m filming, I’m nonetheless working towards and dealing. It’s a symbiotic relationship I’ve with YouTube that permits me to be one of the best and provides my greatest to the followers.”
Growth like that on social media shouldn’t be exceptional, however what DeChambeau has achieved is big for golf content material creators. They see what he does, and it reveals them how doable it’s.
Savannah Leigh Richardson is a golf employees author for SB Nation’s Playing Through. For extra golf protection, comply with us @_PlayingThrough on all main social platforms. You may also comply with her on Twitter @SportsGirlSL and Instagram @savannah_leigh_sports.
