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Emily Ratajkowski Reminds Us Tomato Girl Dressing Was More Than a Passing Trend

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Emily Ratajkowski is an art girl, so maybe she is aware of that Andy Warhol was the primary particular person to expertise the Dionysian thrill of a tomato girl summer. The artist had been portray cans of Campbell’s tomato-flavored soup since 1962, and in 1966 the tinned-goods agency capitalized on Warhol’s recognition with the manufacturing of a disposable gown screen-printed with its personal cans. It was a fortuitous assembly of artwork and consumerism that precipitated the TikTok pattern—that in flip precipitated varied quick vogue classes—by virtually 60 years.

See additionally: Inès de La Fressange closing Jean-Charles de Castelbajac’s spring/summer season 1984 presentation in a sleeveless gown formed like a Campbell’s soup can; Dolce & Gabbana’s spring/summer season 2017 burlap gown which resembled a standard can of peeled Sicilian tomatoes; and the asymmetrical Miaou gown that Emily Ratajkowski was yesterday afternoon photographed in. She wore that silken slip—printed in a cut-and-paste melange of branded canned tomatoes— with verdant Reebook Club C 85 sneakers. (She has a singular present for styling clothes with sneakers.)

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EmRata in New York.
Gotham

There are few variations between Warhol and Ratajkowski’s method to image-making. Much just like the artist’s 1962 Marilyn Diptych—a display screen print during which he repeated the American icon’s picture lots of of occasions in a grid-like formation—a cursory scroll by the mannequin’s Instagram will reveal her personal face atomized throughout a thousand digital squares. Both of them perceive that celebrities can and will probably be mass-consumed, like canned tomatoes.

“I used to be the residing testomony of a lady empowered by commodifying her picture,” the mannequin wrote in her 2021 guide. “I constructed a platform by sharing photos of myself and my physique on-line, making my physique and subsequently my title recognizable.”

This article first appeared on British Vogue.




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