While trademark infringement instances are widespread in India, authorized disputes between huge publicly traded firms have been uncommon. IndiGo, India’s largest airline, sued Mahindra within the Delhi High Court final week for trademark infringement over using “6E” in branding Mahindra’s newest electrical automobile as “BE 6e”.
Mahindra will rename the automobile “BE 6” however “the declare by IndiGo is baseless” and it’ll problem it throughout courtroom proceedings, the automaker mentioned in a press release.
“We additionally discover it unseemly that two giant, Indian multinationals ought to interact in a distracting and pointless battle when in truth we must be championing one another’s progress and enlargement,” Mahindra mentioned.
IndiGo, which has a 60 % share of India’s home aviation sector, has used “6E” throughout all its branding for years, together with its co-branded bank cards and in-flight journal.
© Thomson Reuters 2024
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