Standing at 5 toes tall, Lee is not simply intimidated by the traditionally male-run auto trade. Instead, she makes use of her background as an Asian-American govt at a Fortune 500 firm to create new experiences for and relationships with a youthful and extra various client. As Lee tells Glamour, “One of the most effective examples we now have in our partnership area is with East Side Golf.” The life-style golf model was fashioned with the mission to make the game extra accessible to a wider and extra various viewers. “It was greater than placing the emblem on some objects of clothes by East Side,” Lee says. “It was to assist [HBCU] Morehouse’s golf program. It was our donation of a [Mercedes-Benz] van to their golf staff that enabled them to get round higher. Putting extra fairness again into the world is way more necessary.”
A couple of weeks in the past, I had the chance to go to Auberge Resort’s Blue Sky Lodge in Park City, Utah with Mercedes-Benz. While the journey began off with an intimate live performance from nation star LeAnn Rimes and a therapeutic massage on the spa, my favourite half was getting to check drive Mercedes-Benz’s first all-electric G-Wagon, the Electric G 580. As a Gen-Z from a low-income household, it was my first time driving a Mercedes-Benz and an expertise I’ll always remember. It additionally exemplifies Lee’s imaginative and prescient for the corporate: to succeed in younger and various audiences via sustainability and technological improvements.
For the most recent installment of Glamour’s Doing the Work, Lee shares her morning routine as a mother, the most effective piece of cash recommendation she’s ever acquired, her imaginative and prescient for Mercedes-Benz reaching Gen-Z and multicultural communities as the following customers, and extra.
Glamour: To begin off, what’s your typical morning routine?
Melody Lee: I rise up round 6:00 AM. I’m not a morning particular person, however my kids have compelled me into it. I must prepare for work, however I additionally must feed the youngsters, get them dressed, and out the door. One of them I take to high school as effectively. Thankfully, it’s a very good experience in my automotive, so I drive him to high school after which drive to the workplace. That’s sometimes my routine—lots of working round. There’s additionally a canine within the combine, too.