The two corporations have already got a detailed relationship: Apple has ceaselessly touted Pixelmator software program in its advertising and marketing — together with an iPad occasion final month — and the apps use an interface akin to the iPhone maker’s personal purposes.
“We’ve been impressed by Apple since day one,” Pixelmator mentioned within the weblog publish. “Now, we’ll have the power to achieve a fair wider viewers.”
The enterprise’s major app, Pixelmator Pro, contains superior enhancing instruments which might be paying homage to options inside Adobe Inc.’s Photoshop, Illustrator and different applications, corresponding to layers and vectors. The software program additionally faucets right into a sequence of Apple-specific applied sciences, together with iCloud, Shortcuts and the iPad’s Pencil.
Apple, primarily based in Cupertino, California, confirmed the transaction on Friday. Terms weren’t disclosed.
For Apple, the acquisition offers clients a high-end photograph enhancing app for the primary time for the reason that firm discontinued Aperture, its Photoshop various, a couple of decade in the past. Recently, the corporate has been releasing pro-level apps, together with Final Cut Pro and Logic Pro, on the iPad by way of subscriptions.
Pixelmator Pro prices $50 on the Mac, whereas a normal model for the iPad and iPhone is priced at $10. The firm additionally provides a Photomator enhancing app throughout Apple units. The firm mentioned there would not be instant materials modifications to the applications, however that it’ll announce additional updates later.
Apple hasn’t introduced many acquisitions these days, although it did purchase DarwinAI to help with manufacturing earlier this 12 months, Bloomberg News reported. The firm’s largest buy so far was the $3 billion acquisition of Beats in 2014.
© 2024 Bloomberg L.P.
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