Key Features of Waves
Waves hosts quite a lot of content material, together with 65 stay TV channels, video-on-demand choices, free-to-play video games, and e-commerce companies by means of partnerships with ONDC, the corporate stated in an announcement. It is on the market in languages similar to Hindi, Marathi, Tamil and Konkani, with a content material combine that spans infotainment, training, and regional programming. Popular exhibits like Ramayan and Mahabharat can be found alongside newer choices, similar to Fauji 2.0 and Kicking Balls.
Supporting Local Creators and Cultural Heritage
The platform additionally showcases pupil movies and helps rising content material creators, providing a platform for younger expertise. Collaborations with movie faculties like FTII and Annapurna Film School are set to contribute to Waves’ rising content material library. Live occasions similar to Mann Ki Baat and worldwide sports activities just like the US Premier League Cricket Tournament are additionally featured. Waves additional promotes cybersecurity consciousness by means of campaigns like Cyber Alert.
Future Prospects and Expansion
In line with the Digital India initiative, Waves goals to bridge the digital divide by providing accessible content material in rural areas. Through strategic partnerships with ministries and organisations, it plans to supply docudramas, historic documentaries, and regional programming, which will probably be obtainable to customers nationwide. This numerous and inclusive method positions Waves as a aggressive participant in India’s OTT market.
