Samsung Galaxy S24 Series Models Outperformed Older Models in 2024
According to a Counterpoint Research report primarily based on preliminary outcomes from Counterpoint Research’s Market Pulse, world smartphone shipments grew 4 % in 2024 over its 2023 numbers. Research Director Tarun Pathak stated that 2024’s smartphone markets noticed restoration and normalisation, “as macroeconomic pressures softened.”
The market began exhibiting indicators of restoration within the fourth quarter of 2023, in response to Pathak, and it has continued to develop for 5 consecutive quarters. He added that the majority markets confirmed progress, led by Europe, China and Latin America.
Samsung held the highest spot with a 19 % market share, led by “robust demand” for its Galaxy S24 sequence and A-series smartphones, in response to the market analysis agency. The Galaxy S24 sequence fashions, positioned as the corporate’s first AI smartphones, outperformed older fashions and had been “acquired particularly effectively” in Western Europe and the USA.
Apple was in second place with an 18 % market share. The iPhone 16 sequence acquired a blended response, and it was partially “because of an absence of availability of Apple Intelligence at launch.” The firm, nevertheless, continued to develop effectively in its “non-core markets like Latin America, Africa and Asia-Pacific-Others.” Senior Analyst at Counterpoint Research, Ivan Lam famous that in markets like China, demand for Apple’s Pro and Pro Max fashions is “ballooning.”
With a 14 % market share, Xiaomi got here in third, nevertheless it was the fastest-growing model among the many prime 5 OEMs in 2024, which included Vivo and Oppo, with eight % market share every.
Although the highest 5 manufacturers remained the identical as 2023, they collectively misplaced some share to “aggressive competitors from Huawei, Honor and Motorola, in response to the analysis agency. The latter is claimed to be the fastest-growing OEM amongst all the highest 10 manufacturers of the yr.
The report added that 2024 introduced GenAI to premium smartphones and by 2028, 9 out of ten smartphones priced above $250 (roughly Rs. 21,700) are anticipated to be GenAI-capable.
Smartphone volumes are unlikely to achieve the height ranges seen in pre-COVID instances, however in 2025, the income progress is predicted to proceed to outpace quantity progress, with revenues rising 8 % YoY, in comparison with 4 % quantity progress.
