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X Premium+ Subscription Receives Significant Price Hike in India, US and Other Markets

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X (previously Twitter) is elevating the worth of its premium subscription in a number of markets together with India, the microblogging platform has introduced. Its top-tier subscription, which is X Premium+, has been revised and the US is likely one of the markets hit the toughest by this variation the place the worth of the subscription has gone up by nearly 40 %. The social media platform cites a number of causes for this resolution, together with a “fully” ad-free expertise and different new options.

X Premium+ Price Hike

In a weblog post, X detailed the worth revision of its Premium+ subscription. New subscribers should pay the revised costs beginning the day of their subscription, whereas present customers whose billing cycle begins earlier than January 21, 2025, might be charged at their present charge. If not, the worth revision might be relevant within the first billing cycle after that date. The platform says that worth hikes will differ, relying on the area, relevant taxes, and cost strategies.

In the US, X Premium+ subscription was beforehand listed at $16 (roughly Rs. 1,360) for the month-to-month plan (when signing up from an internet interface) and the annual subscription was priced at $168 (roughly Rs. 14,000). Following the worth revision, it’s going to now value $22 (roughly Rs. 1,900) month-to-month and $ 229 (roughly Rs. 19,000) yearly.

On the opposite hand, the top-tier plan was priced at Rs. 1,300 a month or Rs. 13,600 for a 12 months in India. It has been revised to Rs. 1,750 for the month-to-month plan and Rs. 18,300 for the yearly subscription. Notably, all of the subscription costs are significantly increased when signing up from the X app on Android and iOS gadgets.

The worth hike additionally impacts different markets similar to Canada, the EU, Nigeria, and Turkey.

Why the Change

Elon Musk’s microblogging platform cites a number of causes behind the worth revision. It emphasises that the X Premium+ subscription is now fully ad-free. Further, it’s bringing increased precedence assist and entry to cutting-edge Grok AI fashions. X additionally introduces Radar — a brand new search software which permits customers to observe key phrases, visualise the tendencies with day by day exercise graphs, and get stats on submit counts from queries.

X Premium+ additionally fuels the creator programme which ties earnings to the general worth that they bring about to X, not impressions of advertisements. The revised pricing of the subscription is claimed to replicate these new adjustments.



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